WCAU and WWSI Air Live Interactive Broadcast Against Cancer

Topic: Health Awareness Campaigns
Posted on 12/5/2018

NBC-owned WCAU and Telemundo’s WWSI Philadelphia aired “Progress and Promise Against Cancer Day” live from 11 a.m. to 6:30 p.m. on November 8. More than 20 physicians and scientists from the American Association for Cancer Research (AACR) discussed cancer research, prevention, treatment, and early detection. They took questions in English and Spanish via email, text, phone and social media.

“Our goal is to use our multiple platforms on air and online, to educate, inspire, and spark conversation in two languages about breakthroughs and advancements in cancer,” said News Director Anzio Williams.

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