Topic: Community-Focused Initiatives
Date Posted: 5/14/2014
Riverfront Broadcasting’s KYNT-AM Yankton, S.D. won a 2014 NAB Crystal Radio Award for its commitment to informing and serving its local community. KYNT-AM is owned by a female minority and her husband, who both grew up and still live in Yankton. This gives them a unique appreciation for the community, which is passed on to the staff. KYNT-AM’s employees are involved in local schools, churches and organizations. In fact, in 2013, the community-minded staff donated more than 1,000 volunteer hours. The same year, KYNT-AM provided more than 11,000 minutes of public service announcements. The station also helped local charitable organizations raise more than $800,000.
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