Red River Broadcasting Companyís NBC affiliate KDLT-TV in Sioux Falls, S.D. participated in its 24th annual Coats for Kids campaign, during which the station and local sponsors called on the community to donate new or gently-used coats. The Salvation Army distributed the hundreds of donated coats to children who need them. Click here to watch KDLT-TVís PSA encouraging viewers to contribute to the coat drive.
More stories on Community-Focused Initiatives