BROADCAST PUBLIC SERVICE
Local Stations. Big Impact.

Michigan's Broadcasters

Serving Every Local Community



WXYZ Examines Detroit Riot 50 Years Ago (WXYZ-TV)

Topic: Investigative Reporting
Date Posted: 7/23/2017

Scripps’ ABC affiliate WXYZ-TV Detroit aired a documentary commercial-free on July 23 called “12th and Clairmount” about the 1967 Detroit riot. WXZT, The Detroit Free Press and Bridge Magazine collaborated to produce the documentary, which features WXYZ archival film on the five-day rebellion and highlights the racial and economic tensions that led to the uprising. In the week prior to the airing, WXYZ presented daily special reports on the uprising in the 5 p.m. newscast. “It’s so important that we reflect on the past and learn from those experiences if we’re going to move our community forward,” said General Manager Mike Murri. “Improving our community is core to our mission at WXYZ and the mission of our Detroit 2020 project … to unify our region and inspire people to act.”




WCZY Radio Provides Critical Flood Coverage (WCZY-FM)

Topic: Disaster Relief and Recovery
Date Posted: 7/3/2017

Latitude Media’s WCZY-FM Mt. Pleasant, Mich., provided critical coverage as eight inches of rain flooded the area June 23 – 25, causing over $100 million in damage. WCZY provided information on the 130 roads that closed due as pavement crumbled beneath the water, in addition to broadcasting updates from the head of the emergency management team. On June 26, WCZY collected donations for the local American Red Cross chapter to assist people staying at a temporary shelter. “Although our staff is small, they really shined big for our community during this unprecedented crisis,” said Owner Bob Peters. “This is why local radio is so important to the communities we serve and why my wife and I are so proud to be local broadcasters.”




WDIV Covers Critical Issues in Detroit (WDIV)

Topic: Health Awareness Campaigns
Date Posted: 1/23/2017

Graham Media Group’s NBC affiliate WDIV Detroit covered issues critical to the community, including health, politics and the economy. WDIV launched “Get Fit 4 Life,” an eight-week program hosted by WDIV reporter Paula Tutman and fitness expert Maria Marino. The initiative launched with an on air profile of four people choosing to lose weight, add muscle or exercise more. It continues with on air segments on setting goals and staying accountable, plus a chance for viewers to encourage each other through Tutman’s “Local 4” Facebook page.

WDIV produced a one-hour prime time special “Dateline Detroit: All About Autos” to preview the North American International Auto Show. WDIV also aired a live one-hour special from the show’s annual Charity Preview, covered announcements from automakers and aired reports from the show floor. “Here at WDIV we recognize how important this event is economically, technologically and as a barometer for consumer trends,” said Director of Local Programming Laurie Oberman. “Our coverage was in-depth and far reaching, involving much of our on air and behind the scenes staff.”

WDIV sent news anchor Kimberly Gill to report live from the inauguration of President Donald Trump and to cover the Women’s march the next day. Gill updated viewers during newscasts and with live reports on Facebook. Her Facebook Live reports had a combined 172,000 views.




WSGW-AM Holds Radiothon for Area Non-profit (WSGW-AM)

Topic: Community-Focused Initiatives
Date Posted: 12/21/2016

Alpha Media’s WSGW-AM Saginaw, Mich. raised $53,250 during a radiothon it held December 21. The money was donated to Rescue Ministries of Mid-Michigan, which has homeless shelters in both Saginaw and Bay City and combined houses over 200 people per night.




WKHM-FM Adopts Families for the Holidays (WKHM-FM)

Topic: Community-Focused Initiatives
Date Posted: 12/9/2016

Jackson Radio Works’ WKHM-FM partnered with 14 area businesses for its annual “K-105.3 Cares” promotion. These businesses helped the station purchase around $1,400 in gifts for two adopted families through The Salvation Army.




WKHM-AM/FM Toy Drive Raises Over $8,000 (WKHM-AM/FM)

Topic: Community-Focused Initiatives
Date Posted: 12/9/2016

Jackson Radio Works’ WKHM-AM/FM Jackson, Mich. partnered with Walmart for its annual toy drive benefitting Toys for Tots on December 9. While broadcasting live from 6:00-9:00 a.m. onsite at the local Walmart, area citizens made cash and toy donations. To aid this effort, Walmart offered 10 percent off the entire toy department for those wishing to make a donation. Over $8,000 in toys and monetary donations was raised.




WYCD Collects $551,000 for St. Jude’s (WYCD-FM)

Topic: Health Awareness Campaigns
Date Posted: 12/9/2016

CBS Radio’s WYCD-FM Detroit raised $551,272 for St. Jude Children’s Research Hospital in its 16th Annual “99.5 WYCD Country Cares for St. Jude Kids” radiothon, December 8 - 9. Several donations were dedicated to WYCD’s Linda Lee, who was diagnosed with stage four lung cancer a few months ago. Lee called in from her chemotherapy session, urging listeners to donate.




WDIV-TV Provides Day-Long Programming on Heroin/Opioid Epidemic (WDIV-TV)

Topic: Health Awareness Campaigns
Date Posted: 11/17/2016

Graham Media Group’s NBC affiliate WDIV Detroit provided day-long “Faces of Addiction” coverage about the heroin epidemic on November 17. Dr. Frank McGeorge teamed with WDIV-TV reporters Kevin Dietz, Hank Winchester and Sandra Ali to present important information on this growing problem. The reports included information about why it is a priority to clean out medicine cabinets and a report about parents and grandparents who are overdosing on drugs while their children are in their care.




WDIV Addresses Opioid Crisis (WDIV-TV)

Topic: Drug Prevention
Date Posted: 10/27/2016

Graham Media Group’s NBC affiliate WDIV-TV Detroit is committed to addressing the opioid abuse crisis. “All of us at WDIV are keenly aware of the impact we can have when tackling important local problems, and the opioid addiction epidemic is of great concern to us,” said Director of Local Programming Laurie Oberman. This year, WDIV has aired town halls, documentaries and more than 325 PSAs provided by the Partnership for Drug Free Kids. WDIV featured a local family’s struggle with opioid addiction and provided information on developments in methods to treat addiction in young adults. In addition, the station has covered announcements from President Obama, the U.S. House of Representatives and Senate, the Center for Disease Control, the city of Canton, the Michigan Governor and city of Clawson.




‘Help Me Hank’ Revamps Schools (WDIV-TV)

Topic: Youth-Focused Initiatives
Date Posted: 9/26/2016

Graham Media’s NBC WDIV Detroit recently adopted Thurgood Marshall Elementary and Middle School for a ten-month makeover. WDIV’s Consumer Unit, Help Me Hank, developed “Help Me Hank: The School Project” to clean, paint and fix up the schools. The cafeteria and front office have already been fixed. “As a reporter in Detroit for the last 16 years, I’ve seen school children and teachers trying to learn and teach in appalling conditions and it is unacceptable,” said Consumer Reporter Hank Winchester.




WXYZ Explores the Muslim American Experience (WXYZ-TV)

Topic: Community-Focused Initiatives
Date Posted: 9/14/2016

Scripps’ ABC affiliate WXYZ-TV Detroit launched a multipart digital video series “Muslim American: Inside a Growing Michigan Community” on September 14. WZYZ explores issues that impact Muslim Americans and help debunk myths associated with Islam in order to build bridges in the community. The series visits Dearborn, which has one of the highest concentrations of Muslim Americans, and takes viewers into the Islamic Center of America to help explain the teachings of Islam. Some videos feature people sharing their personal experiences while others use graphics and animation.




WDIV-TV Broadcasts Fireworks Show and Celebration (WDIV-TV)

Topic: Community-Focused Initiatives
Date Posted: 7/4/2016

Graham Media Group’s WDIV-TV Detroit was the television sponsor of the annual Ford Fireworks. In addition to broadcasting the firework presentation, the station hosted the “Super Singer” contest, which gives area singers and musicians the opportunity to perform in front of a live audience.




WXYZ Produces Digital Documentary on Gun Violence (WXYZ)

Topic: Safety Initiatives
Date Posted: 4/12/2016

E.W. Scripps’ ABC affiliate WXYZ Detroit created the 27-minute documentary “Beyond the Bullet: The Cost of Gun Violence in Detroit” for its website. It features interviews with a 9-year-old girl who was hit by a random bullet and a woman whose son was killed over a cell phone. WXYZ also takes viewers for a rare look inside the Detroit Police Department gun vault, where police keep guns seized in homicide investigations. “At WXYZ, we’re digging deeper to create unique digital content that provides background and context for the issues that impact our local community and communities across the country,” said General Manager Mike Murri.




WDIV Investigates Man’s Death in Jail (WDIV)

Topic: Investigative Reporting
Date Posted: 4/10/2016

Graham Media’s Group’s NBC affiliate WDIV Detroit won a regional Edward R. Murrow Award for Continuing Coverage for “It’s A Hard Thing To Watch A Man Die.” WDIV’s investigators examined 240 hours of video that showed that while David Stojcevski spent 16 days in jail for a traffic ticket, he suffered from serious drug withdrawal and lost 50 pounds before dying on the floor of his cell. The FBI is now looking into the case. “We are honored that our news team continues to make a difference, and effect positive change in our community,” said General Manager Marla Drutz.




WFBE-FM Raises $14,000 For Flint Kids (WFBE-FM)

Topic: Disaster Relief and Recovery
Date Posted: 4/4/2016

Cumulus’ WFBE-FM Flint raised $14,000 at a benefit on April 7 for Hurley Children’s Hospital and Hurley Children’s Clinic, to help kids exposed to lead from the city’s water. Wheelhouse recording artist Granger Smith and local artists Tegan Marie and Granger Smith performed for 850 listeners.




WDIV Exposes Police Brutality (WDIV)

Topic: Investigative Reporting
Date Posted: 3/30/2016

Graham Media Group’s NBC affiliate WDIV Detroit received a Michigan Press Association award for the advancement of justice. “A Journey to Justice” examined the story of Floyd Dent, an African-American man who failed to stop at a stop sign. He was pulled from his car, punched in the head 16 times and arrested for assault, resisting arrest and possession of cocaine. WDIV showed that a police officer pulled a baggie of cocaine from his own pocket. As a result, arresting officer William Melendez was fired and sentenced to 13 months in prison, two other officers were suspended and the police chief resigned. A law has been proposed to track officers who resign under investigation. The county prosecutor cited WDIV’s reports for alerting her to the case.




Michigan Stations Raise $1.1 Million for Flint (WDIV, WEYI-TV, WILX-TV, WOOD-TV)

Topic: Disaster Relief and Recovery
Date Posted: 3/11/2016

Four NBC-affiliated television stations in Michigan - Graham Media Group’s WDIV Detroit, Sinclair’s WEYI-TV Flint, Gray Television’s WILX-TV Lansing and Media General’s WOOD-TV Grand Rapids raised $1.1 million in the “Flint Water Crisis: 4 Our Families” telethon on March 15. WDIV has aired extensive reports on the crisis. All proceeds will go to the Flint Child Health and Development Fund, which was established in January to help with things like education, nutrition and medical intervention.




WDIV Detroit’s ’Decision 2016: Flashpoint’ Brings Election Coverage (WDIV)

Topic: Politics and Election Coverage
Date Posted: 3/4/2016

Graham Media Group’s NBC affiliate WDIV Detroit produces and airs "Flashpoint," a weekly public affairs program focused on topics that are important to the community, including the upcoming election and the Detroit Public Schools. A primetime special on March 4 gave viewers additional perspective leading up to the Michigan primary election. “Flashpoint” host Devin Scillian has interviewed presidential candidates John Kasich, Marco Rubio and Bernie Sanders, among others.




WJR-AM Raises $1 Million for Salvation Army Bed & Bread Program (WJR-AM)

Topic: Community-Focused Initiatives
Date Posted: 3/3/2016

Cumulus’ WJR-AM Detroit raised $1 million for the Salvation Army Bed and Bread program in a radiothon held February 26. The Radiothon is the program’s primary source of funding. The Bed & Bread program serves more than 4,200 meals to the Detroit community, which amounts to more than 1.5 million meals annually, and provides shelter to 500 people every night. The Salvation Army Bed & Bread recently expanded its truck routes to deliver to new underserved areas.




WWJ Brings in $1.5 Million for Heating Bills (WWJ-AM)

Topic: Community-Focused Initiatives
Date Posted: 3/1/2016

CBS Radio’s WWJ-AM Detroit raised $1.5 million in the 13th annual "Winter Survival Radiothon" for The Heat and Warmth Fund (THAW) on February 12. THAW provides emergency energy assistance to families in financial crisis due to job loss or serious illness. THAW’s utility partners match every dollar raised.




WDIV Detroit Airs ’Failure in Flint: Inside the Water Crisis’ (WDIV)

Topic: Disaster Relief and Recovery
Date Posted: 3/1/2016

Graham Media’s NBC affiliate WDIV Detroit aired an hour-long special, "Failure in Flint: Inside the Water Crisis," on February 16. In addition to providing in-depth coverage, WDIV held phone banks and delivered water.




WXYZ Collects 20 Tons of School Supplies (WXYZ)

Topic: Education
Date Posted: 3/1/2016

E.W. Scripps’ ABC affiliate WXYZ Detroit’s "Fix My School" Supplies Drive collected more than 20 tons of supplies, filling three semi-trucks, for Detroit Public Schools. The supplies were distributed February 22. "This incredible team effort is a great example of WXYZ’s commitment to take action for our viewers and make a difference in our community," said General Manager Mike Murri. The "Fix My School" investigative series has led to corrective action from the city of Detroit.




iHeartMedia Detroit Collects 240 Tons of Water (WNIC-FM)

Topic: Neighbors in Need
Date Posted: 2/16/2016

iHeartMedia’s WNIC-FM Detroit morning show host Jay Towers produced and hosted a water drive on Jan. 23, in conjunction with iHeartMedia’s Detroit cluster and Fox-owned WJBK-TV, to help the Flint water crisis. The stations collected 240 tons of water. The event broadcast live on WNIC-FM, WKQI-FM, WJLB-FM, WDTW-FM, WMXD-FM, WDFN-AM and WJBK-TV. Watch video.




WDIV Supports Flint During Water Crisis (WDIV-TV)

Topic: Neighbors in Need
Date Posted: 2/16/2016

Graham Media Group’s NBC affiliate WDIV-TV Detroit provided in-depth coverage and community support for the Flint water crisis. WDIV collected more than $3,400 and several truckloads of bottled water. WDIV’s consumer investigative unit, "Help Me Hank," reported on the origin of the crisis, how residents coped, the National Guard’s arrival, protests at the capitol and Hurley Children’s Hospital treatment for children exposed to lead. WDIV interviewed health experts and government officials, including Governor Snyder. "The devastating water crisis in Flint reminds us just how important local television can be, especially in digging for answers, demanding solutions and aiding our community neighbors," said Director of Local Programming Laurie Oberman. Watch video.




WXYZ Detroit "Fix My School" Leads to Results (WXYZ-TV)

Topic: Investigative Reporting
Date Posted: 2/16/2016

E.W. Scripps’ ABC affiliate WXYZ-TV Detroit aired a "Fix My School" investigative piece on Jan. 15. Days later, on Jan. 19, Detroit health inspectors visited the featured school. The segment showed a classroom where water had been seeping through the ceiling for three years, causing the teacher to feel ill. The room was also attached to a visibly dilapidated greenhouse that housed squirrels and rats. The only separation came from drafty windows and a door with holes in it and no doorknob.




WSJM-FM Raises Record $29,000 for St. Jude (WSJM-FM)

Topic: Youth-Focused Initiatives
Date Posted: 2/15/2016

Midwest Family Station’s WSJM-FM St Joseph, MI raised a record $29,000 for St. Jude Children’s Research Hospital in the “Country Cares For St. Jude Kids” radiothon, held Feb. 18-19.




WQKL-FM Collects A Million Meals (WQKL-FM)

Topic: Community-Focused Initiatives
Date Posted: 1/14/2016

Cumulus’ WQKL-FM Ann Arbor, Mich., collected a record one million meals during its annual five-day food drive, "Rockin’ for the Hungry," held December 2-6 to benefit Food Gatherers in Washtenaw County. "’Rockin’ for the Hungry’ is more than a food and fund drive for Food Gatherers – it brings people together to raise awareness about the issue of hunger in our community," said Food Gatherers President and CEO Eileen Spring.




WJR-AM Detroit Raises $1 Million (WJR-AM)

Topic: Community-Focused Initiatives
Date Posted: 1/14/2016

Cumulus’ WJR-AM Detroit’s "2015 Mitch Albom S.A.Y. Detroit Radiothon," held December 10, raised a record $1 million for the Mitch Albom charities. Guests included Hugh Jackman, Billy Bob Thornton, Jane Pauley, Craig Ferguson and Alice Cooper. Watch video.




WLEN Fundraiser Supports Veterans Dire Needs Fund (WLEN-FM)

Topic: Military-Focused Initiatives
Date Posted: 1/14/2016

Lenawee Broadcasting’s WLEN-FM Adrian, Mich. raised $22,000 in the 10th annual "Thank a Vet" day, November 11. The funds support the Housing Help of Lenawee’s Veterans Dire Needs Fund, which assists local veterans with rent, mortgage payments to avoid foreclosure, utility bills, storage rental facilities when they are displaced, transportation stipends and simple items such as boots. To date, the event has raised more than $100,000.




WCSX Detroit Holds Auction for Fallen Trooper (WCSX-FM)

Topic: Neighbors in Need
Date Posted: 10/19/2015

Greater Media’s WCSX-FM Detroit hosted an online charity auction from September 2-4 to benefit the family of Michigan State Trooper Chad Wolf, who died while on duty on August 28. Proceeds went to a GoFundMe account for Wolf’s family, which totaled nearly $175,000. Auction items included guitars autographed by Detroit rock legend Bob Seger, Eddie Money and Creedence Clearwater Revisited, plus signed Detroit Pistons merchandise. WCSX posted this video tribute to Wolf, who left behind a wife and four children.




WDIV-TV Promotes Local Community Event and Charities (WDIV-TV)

Topic: Community-Focused Initiatives
Date Posted: 10/14/2015

Graham Media Group’s NBC affiliate WDIV-TV Detroit provided month-long coverage of “Arts, Beats & Eats.” The event, which helps support local charities, raised $360,000. WDIV-TV provided month-long coverage of the event, including a PSA and reports that highlighted the charities who benefitted from the raised funds.




WDIV-TV Detroit Provides Vital Storm Information (WDIV-TV)

Topic: Community-Focused Initiatives
Date Posted: 7/17/2015

Graham Media Group’s NBC affiliate WDIV-TV Detroit provided vital information as severe storms on June 22 threatened the annual Ford Fireworks celebration, which hundreds of thousands of people attend. As the official media partner, WDIV advised event producers to begin an hour early so attendees could avoid severe weather. WDIV aired updates every 15 minutes during evening newscasts and provided continuous weather coverage when tornado warnings were in effect. At least two tornados touched down. Staff worked all night to broadcast and stream updates, warnings and damage reports, reaching 1.3 million people in 24 hours. Social media comments included:

Bette Platt: "Thank you [meteorologist] Ben Bailey, it was a long night, but know that you helped many, many people through that crazy storm."

Camille Seaberry: "Great job tonight. Appreciate being able to stay informed while the internet was down. Turned the TV right to you!"

On June 18 - a few days before the storms – a WDIV event allowed viewers to purchase discounted weather radios that are programmed to provide neighborhood-specific alerts. In six years, WDIV has distributed approximately 40,000 weather radios. "We’re right here every day looking out for our viewers… To us, that is what being local is all about," said Director of Local Programming Laurie Oberman.




WDIV-TV Honors Vets, Gives Voice to Local Musicians (WDIV-TV)

Topic: Community-Focused Initiatives
Date Posted: 6/22/2015

Graham Media Group’s NBC affiliate WDIV-TV Detroit held a live broadcast of the 57th Annual Ford Fireworks on June 22nd. The fireworks, dubbed as one of Detroit’s hallmark summer events, honors veterans and the relationship between the United States and Canada. The “Super Singer” competition, in which five local singers compete for a $2,500 cash prize and a front-of-the-line pass to audition for NBC’s “The Voice” was also held at the fireworks.




WXYZ-TV Anchor Shares Story of Personal Battle (WXYZ-TV)

Topic: Health Awareness Campaigns
Date Posted: 6/15/2015

E.W. Scripp’s ABC affiliate WXYZ-TV Detroit anchor Stephen Clark shared the story of his granddaughter Scarlet’s battle with spinal muscular atrophy (SMA) on a May 8 broadcast. SMA, the number one genetic killer of children, causes muscle weakness and paralysis, for which there is no cure. Clark shared Scarlet’s story, in addition to that of another child, who has begun clinical trials that may help find a cure. “This is the most intensely personal story I’ve reported in 35 years, my granddaughter Scarlet’s story,” said Clark.




WYCD-FM Detroit Helps an Army Reservist Surprise His Wife (WYCD-FM)

Topic: Military-Focused Initiatives
Date Posted: 3/13/2015

CBS Radio’s WYCD-FM Detroit helped Army Reservist John Deline III surprise his wife on Feb. 23. After Deline returned early from an overseas deployment to Afghanistan and Kuwait, he reached out to the station to inquire about surprising his wife, Kathy, with tickets to a Garth Brooks concert. An on-air personality from WYCD-FM went to Kathy’s workplace with a bouquet of flowers, the concert tickets - and her husband. Click here to watch video from the surprise.




WDIV-TV Reporter Goes Undercover to Examine Homelessness in Detroit (WDIV-TV)

Topic: Community-Focused Initiatives
Date Posted: 2/18/2015

Graham Media Group’s NBC affiliate WDIV-TV Detroit’s investigative unit, including reporter Kevin Dietz, went undercover for a four-part series on homelessness. They exposed the dangers people face while living on the streets and spent several days with parents who gave up their children due to addiction or joblessness. He also talked to a former nun who makes sandwiches for the hungry. Every day, shelters in Detroit turn away 3,000 people. In the report, Dietz noted that people who are uncomfortable giving money can give granola bars, water bottles, or clean clothes. Several homeless people expressed a desire for a central location to become sober, acquire clothing and learn job skills. Following the report, tens of thousands of dollars and truck loads of clothes and blankets were donated to local organizations.




Greater Media Detroit Grants Holiday Wishes (WRIF-FM, WCSX-FM and WMGC-FM)

Topic: Community-Focused Initiatives
Date Posted: 1/20/2015

Greater Media Detroit’s employees from WRIF-FM, WCSX-FM and WMGC-FM helped the Neighborhood Service Organization (NSO) grant wishes for eight families. Information on the eight families, including their holiday wishes, were posted on the walls of Greater Media Detroit studios. Greater Media Detroit employees ensured that all 50 people in each of the eight families received a holiday gift.




WLEN-FM Aids Local Veterans (WLEN-FM)

Topic: Military-Focused Initiatives
Date Posted: 1/13/2015

Lenawee Broadcasting Company’s WLEN-FM Adrian, Mich. raised $20,000 for the "Veterans Dire Needs Fund" at the Housing Help of Lenawee during its annual Thank a Vet Day. The money will be distributed over the course of the year to assist veterans with rent, mortgage payments, utility bills, storage rentals, and transportation stipends. More than $80,000 has been raised in the event’s history to support Lenawee County veterans.




The Dave and Chuck .5 K Race Raises 27 Bags of Toys (WRIF-FM)

Topic: Youth-Focused Initiatives
Date Posted: 12/4/2014

Dave and Chuck "The Freak" of Greater Media’s WRIF-FM Detroit hosted a .5K on Nov. 22 to benefit Toys for Tots. The run was a manageable distance for the crowd, as it is about 500 yards. During the event, 27 bags stuffed with toys were collected.




WLEN-FM Hosts Candidates from Michigan’s 7th District (WLEN-FM)

Topic: Politics and Election Coverage
Date Posted: 11/20/2014

Lenawee Broadcasting Company-owned WLEN-FM Adrian, Mich., hosted U.S. Rep. Tim Walberg on Oct. 4. Walberg, who ran for re-election in Michigan’s 7th District, fielded questions from listeners live on-air during the station’s weekly talk show. WLEN-FM invited all candidates running for the seat to visit the studio, so they could also interact with listeners during the show.




Candidate Indecision Cancels WOOD-TV Debate (WOOD-TV)

Topic: Politics and Election Coverage
Date Posted: 10/2/2014

Lin Media Group’s NBC affiliate WOOD-TV Grand Rapids cancelled debates in gubernatorial and U.S. Senate races after the campaigns could not agree. "WOOD TV8 is committed to bringing the voters of West Michigan the best coverage of Decision 2014. We believe debates are an important part of that process," said a station spokesperson. "We remain hopeful that both sides of the governor and U.S. Senate races will come together and allow us to offer voters a real, televised, live debate. Our viewers have important choices ahead and they deserve the opportunity to compare candidates’ views on critical issues facing our state and country."




WRIF-FM Holds First Annual Biker Bash (WRIF-FM)

Topic: Military-Focused Initiatives
Date Posted: 7/21/2014

Greater Media’s WRIF-FM Detroit partnered with ABC Harley Davidson and Made in Detroit to host the first annual Biker Bash. The event kicked off with a Charity Ride to Biker Bash beginning in Waterford, Mich. The proceeds benefitted Ted Nugent’s Kamp for Kids and Freedom’s Angels, which recognizes the incredible sacrifice military members and their families make for America. There were around 300 bikes that participated in the Charity Ride. The Biker Bash was followed by a live performance by Ted Nugent later that evening.




WLEN-FM Adrian, Mich. Wins 2014 NAB Crystal Radio Award (WLEN-FM)

Topic: Community-Focused Initiatives
Date Posted: 5/14/2014

In 2013, independently-owned WLEN-FM Adrian, Mich. responded to local community needs including homelessness, hunger and unemployment, earning it a 2014 NAB Crystal Radio Award. While its Michigan community suffered high unemployment and record home foreclosures, WLEN-FM broadened its reach as a community resource, promoted a strong education foundation and helped to build county-wide collaboration. The station’s efforts helped raise more than $2 million in community giving. WLEN-FM sponsored “Hometown Hope,” and each month designed and donated a $3,500 marketing grant to a different local nonprofit organization. The station organized fundraising events and assisted others with their events. WLEN-FM’s staff of 17 donated more than 1,000 volunteer hours. Additionally, it broadcast more than 54,000 PSAs and generated more than 400 hours of community affairs programming.




WWJ-AM Southfield, Michigan Wins 2014 NAB Crystal Radio Award (WWJ-AM)

Topic: Community-Focused Initiatives
Date Posted: 5/14/2014

For more than 94 years, CBS Radio’s WWJ-AM Southfield, Mich. has been a thread that ties metropolitan Detroit’s diverse community together, telling their stories, sharing their challenges, celebrating their accomplishments while mourning their losses. In that light, WWJ-AM’s efforts to promote and encourage community service made the station a recipient of a 2014 Crystal Radio Award. In 2013, the station not only ran daily on-air PSA, but developed special programming featuring local “difference-makers” and charitable organizations. In 2013, WWJ-AM raised money for numerous causes including more than $655,000 in matching donations during its annual Radiothon for The Heat and Warmth Fund, helping thousands of less fortunate families heat their homes. The enthusiasm for philanthropy was alive and thriving with the station’s staff, clients and listeners who donated hundreds of hours of free time to help feed the hungry, rescue animals, raise money to cure disease, help kids and more.




WXYZ-TV Wages War on Regional Pothole Problem (WXYZ-TV)

Topic: Community-Focused Initiatives
Date Posted: 5/14/2014

Scripps Media’s ABC Affiliate WXYZ-TV Southfield, Mich., has launched an unprecedented regional war on potholes in the community, with the "Channel 7 Pothole Pledge." Local mayors and city managers in more than 10 cities have signed the pledge, established pothole hotlines for residents to call and report a problem and vowed to fill all potholes reported by citizens in 48-72 hours. Residents can check on progress in their community by following the campaign on Twitter at #7potholepledge.




WXYZ-TV Report Prompts Fix to 1,300 Broken Highway Lights (WXYZ-TV)

Topic: Community-Focused Initiatives
Date Posted: 3/17/2014

Scripps-owned WXYZ-TV Southfield, Mich., recently aired an investigative piece that uncovered the numerous broken highway lights scattered across southeastern Michigan. The report prompted the Michigan Department of Transportation to announce a sweeping effort to repair approximately 1,300 lights by the end of the summer. WXYZ-TV highlighted an infrastructure problem in the state and helped to find a solution for the community. Click here to view the video.




WXYZ-TV Highlights Successful Community Projects in Detroit (WXYZ-TV)

Topic: Community-Focused Initiatives
Date Posted: 1/10/2014

Scripps-owned ABC affiliate WXYZ-TV Detroit recently launched a special program called, "Taking Action in Detroit," which highlights community projects that are making a difference in metropolitan Detroit. The new show is hosted by WXYZ-TV news anchors and is part of the station’s Community Action Team, an ongoing effort to highlight the important community work being done through partnerships between local businesses and community service organizations. The program will cover local efforts to fight hunger, to give hope to children and to find a cure for cancer.




WLEN-FM’s "Thank a Vet" Raises $18,500 for Local Veterans (WLEN-FM)

Topic: Military-Focused Initiatives
Date Posted: 12/6/2013

On November 8, WLEN-FM Adrian, Mich., hosted the 8th annual "Thank a Vet" day to assist local veterans with their rent, mortgage payments to avoid foreclosure, utility bills, rental facilities and transportation stipends. The 12-hour radiothon raised more than $18,500, and all the proceeds were giving to the Housing Help of Lenawee County, to be distributed to local veterans. To date, the event has raised more than $60,000 for veterans in Lenawee County.




Scripps’s WXYZ-TV collects 13,200 Pounds of Food (WXYZ-TV)

Topic: Neighbors in Need
Date Posted: 12/6/2013

Scripps Media’s ABC affiliate WXYZ-TV Detroit held the Together We Can food drive to help fight hunger in Detroit during the holiday season. Throughout the month of November, viewers were encouraged to drop off non-perishable items at locations across the Detroit metro area. In total, the campaign collected more than 13,200 pounds of food, which was distributed to local soup kitchens, shelters and pantries.




Detroit’s Mayoral Candidates Debate on Local Affiliate Stations (WWJ-TV, WXYZ-TV)

Topic: Politics and Election Coverage
Date Posted: 11/22/2013

CBS-owned WWJ-TV Detroit aired the first of three debates between mayoral candidates Benny Napoleon and Mike Duggan. Scripps Television’s ABC affiliate WXYZ-TV broadcast the final debate. Candidates discussed their plans to reduce violent crime, revitalize local neighborhoods and create jobs in Detroit. "The debates … are a crucial part in arming Detroit voters with the accurate information before they go to the polls to choose the next mayor," candidate Napoleon told the Detroit News.




WLEN-FM’s Pie Auction Raises Nearly $4,000 for American Cancer Society (WLEN-FM)

Topic: Health Awareness Campaigns
Date Posted: 9/10/2013

Independently-owned WLEN-FM Adrian, Mich., held its 14th annual American Cancer Society Relay for Life Celebrity Pie Auction. Station personnel, area businesses and local celebrities donated 132 pies to be auctioned off at the event. From 6 a.m. to 5 p.m. WLEN-FM auctioned pies off on-air each hour. The event raised $3,950, nearly $1,000 more than in 2012. All the proceeds were donated to the Lenawee County ACS Relay for Life, which was held on August 10th and 11th. To date, over $30,000 has been raised by WLEN-FM for Relay through the Celebrity Pie Auction.




WGRD-FM Host Busts Fake Panhandler, Raises Money for Vets (WGRD-FM)

Topic: Military-Focused Initiatives
Date Posted: 8/8/2013

Townsquare Media’s WGRD-FM Grand Rapids, Mich., staged a mission dubbed Producer Joe’s Hobo Truth Brigade. Producer Joe got Rudy, who sat at a busy corner with a cardboard sign that read "Homeless Vet," to admit he never served in the military. Producer Joe then held a cardboard sign that said "LIAR" with an arrow pointing at Rudy. Joe returned the next day to panhandle as a fundraiser for the Grand Rapids Home for Veterans. He collected $1,085, which the station matched to produce a total of $2,170.




Scripp’s WXYZ-TV Detroit’s Telethon Raises $85,000 (WXYZ-TV)

Topic: Disaster Relief and Recovery
Date Posted: 6/7/2013

Scripps-owned WXYZ-TV Detroit partnered with the American Red Cross Southeastern Michigan Region to host a live telethon to raise money for Oklahoma disaster victims. The station’s viewers donated $85,000. "Once again, the entire WXYZ team and the Detroit community rose to the occasion and took action. Our ability to respond to this tragedy and mobilize our efforts in a matter of hours truly reflects the passion of this team – and this city," said WXYZ Station Manager Mike Murri.




WLEN-FM Thanks Veterans During 7th Annual Event (WLEN-FM)

Topic: Military-Focused Initiatives

Lenawee Broadcasting’s WLEN-FM’s 7th Annual Thank a Vet Day raised over $10,000 for homeless veterans in Lenawee County, Mich., to be distributed through the Lenawee Emergency and Affordable Housing Corporation. WLEN-FM staff, local veterans’ organizations and area business people stood outside to collect money and gift cards. WLEN-FM also worked with the National Guard to hand out boxes to be filled and mailed to currently deployed service people. To date, the event has raised over $50,000.




Post-Newsweek Stations Offer Free Airtime (WDIV-TV)

Topic: Politics and Election Coverage

Candidates for the 2012 elections will be eligible for free airtime and free Web-time in the 30 days preceding the general elections. Post-Newsweek stations will offer free airtime on its television stations in the battleground states of Texas, Florida and Michigan: WDIV-TV Detroit; KPRC-TV Houston; WPLG-TV Miami; WKMG-TV Orlando; WJXT-TV Jacksonville; and KSAT-TV San Antonio. In addition to the presidential race, each state has important senatorial and congressional races.

"The 2012 elections are of critical importance, both locally and nationally. Our responsibility as news and public affairs leaders is to ensure that candidates and voters have a platform for rigorous public discussion and debate,” said a station representative.

In addition to free airtime and Web-time, Post-Newsweek stations will offer at least 10 minutes per weekday to locally produced political news during the political season, featuring on-air debates, town hall meetings and public service announcements to encourage voter participation.




Rockin’ for the Hungry Event Raises 203 Tons of Food (WKQL-FM)

Topic: Neighbors in Need

Despite a challenging economy, Cumulus-owned WKQL-FM Ann Arbor and Kroger Foods exceed their goal for the Food Gatherers’ food bank’s largest annual outdoor food drive, "Rockin’ for the Hungry." The five-day event raised 203 tons of food for families in need in Washtenaw County.

President and CEO of Food Gatherers Eileen Spring said, "This generous support allows Food Gatherers to meet the urgent and pressing demand for food in our own community. On behalf of all the people seeking food assistance this year, we are so grateful to Ann Arbor’s 107one, Kroger and the citizens of Washtenaw County for making a real difference in our community. When we needed you most, you rose to the challenge."Since 1988, Food Gatherers has distributed more than 39 million pounds of food.




CBS Detroit Raises over $450,000 for St. Jude (WYCD-FM)

Topic: Health Awareness Campaigns

CBS Radio Group’s WYCD-FM Detroit raised over $450,000 during its annual "Cares for St. Jude Kids Radiothon." WYCD personalities Jack Shell and Coop vowed to shave their heads if the station hit $200,000 during their shift. WYCD listeners met the challenge, so Jack and Coop had their heads shaved in the station’s lobby immediately following the show. Over the past 12 years, listeners have helped Detroit’s country music station raise over $6.1 million for the children at St. Jude.




“Thank a Vet” Fundraiser in Adrian a Success (WLEN-FM)

Topic: Military-Focused Initiatives

Lenawee Broadcasting Company-owned WLEN-FM Adrian, Mich.’s annual "Thank a Vet" fundraiser raised over $8,100 in 11 hours. WLEN-FM’s effort was part of the community’s broader campaign to help the homeless throughout the month of November. All donations went to the "Veterans Dire Needs" fund through the Lenawee Emergency Affordable Housing Corporation (LEAHC), a non-profit 501 (c)(3) organization that provides emergency, transitional and permanent housing support programs for the those in need within the community.




WLEN-FM Supports Lost Boys’ Reward Fund with Listeners’ Love Songs (WLEN-FM)

Topic: Neighbors in Need

Lenawee Broadcasting’s WLEN-FM Adrian, Mich., launched the Share Your Heart campaign this Valentine’s Day inviting listeners to send love song dedications, for a $5 fee. Proceeds from the fundraiser went to the Morenci Reward Fund for Andrew, Alexander and Tanner Skelton, local brothers ages 5, 7 and 9, who have been missing from their home since November 26, 2010. WLEN-FM aimed to raise awareness of their disappearance and encourage anyone with information about the boys to contact the National Coalition for Missing and Exploited Children.




WQKL-FM Collects 258 Tons of Food (WQKL-FM)

Topic: Neighbors in Need

The staff at WQKL-FM in Ann Arbor, Mich., braved cold weather and long hours to help bring in a record-setting 258 tons of food during Rockin’ for the Hungry, the area’s largest food drive. For five days, the station broadcast live from outside a local grocery store, greeting community members and announcing donations on air as they came in. The station also gave out prizes, ranging from water bottles to concert tickets, in exchange for pledges and created a page on their Web site. Donated food was given to Food Gatherers, the area’s largest food rescue organization, which has experienced 35 percent increase in demand this year. In a statement to WQKL and Rockin’ for the Hungry’s other partners, Eileen Spring, president and CEO of Food Gatherers wrote, “On behalf of all the people seeking food assistance this year, we are so grateful. When we needed you most, you rose to the challenge."




WOMC-FM Raises $2.2 Million for Salvation Army (WOMC-FM)

Topic: Neighbors in Need

What can a radio station achieve in a single day? With the help of its community, WOMC-FM in Ferndale, Mich., raised more than $2.2 million for the Salvation Army’s Bed and Bread Program. The station’s annual Dick Purtan Radiothon, a 16-hour live event, has raised more than $22 million to support the Eastern Michigan division of the Salvation Army during the past 22 years. In an area that has been particularly hard-hit by the economy and unemployment, demand for the services of the Bed and Bread program, which feeds thousands and houses hundreds each day, has risen greatly. Celebrity callers, including Tim Allen, Al Roker and Kathleen Madigan, went on the air to help with the fundraising. "I have been inspired by the generosity of the metro Detroit community," said Dick Purtan, WOMC’s morning-show deejay and radiothon host. "In our current economic crisis I could not have imagined we would have such an outpouring of donations! This proves how passionate our community is about taking care of their neighbors in need."




WLEN-FM Raises $23,000 in "Mission Possible" Fundraiser (WLEN-FM/Michigan)

Topic: Neighbors in Need

“Mission Possible,” a fundraiser organized by WLEN-FM in Adrian, Mich., couldn’t have been named more appropriately. The campaign, which aids the Lenawee County Mission in its work to house the homeless, more than doubled its original goal, raising $23,000. Donations were pledged during several activities, including a maize challenge between WLEN’s morning host Jerry Hayes and promotions director Lori Sallows, and a one-day auction. The main event was a 24-hour live broadcast from a “Homeless Campout,” where community members spent a night sleeping in appliance boxes along side Mission residents to heighten awareness of the realities the homeless face. The Mission plans to use the funds raised to either expand its current facility or move to new accommodations, where it will be able to provide shelter for more people in need.




WFGR-FM Raise $12,000 in "Hope for the Holidays" Program (WFGR-FM)

Topic: Neighbors in Need

To help those affected most by the economy have a happy Thanksgiving and a merry Christmas, WFGR-FM in Grand Rapids, Mich., participated in several events, including the Second Harvest Gleaner’s Food Bank Radiothon and the station’s own "Hope for the Holidays" program. The radiothon supports more than 1,200 organizations in west Michigan that feed the hungry. During the station’s 12-hour live broadcast, listeners gave more than $12,000, putting food on the tables of those needing it most. In conjunction with the radiothon, WFGR broadcast pre-event announcements and conducted interviews with representatives from Second Harvest Gleaners. During the station’s "Hope for the Holidays" program, WFGR arranged for five families to receive $100 in groceries and additional resources for holiday decorations so they could enjoy a traditional holiday dinner. The station also organized a drive to provide veterans in the area with items for the holiday season, and within a few short hours, listeners had filled a storage unit to the brim with donations for the Grand Rapids Home for Veterans.




WWMT-TV Provides 600 Families with Child ID Cards (WWMT-TV)

Topic: Safety Initiatives
    View Video

To improve the safety of children throughout the community, WWMT-TV in Kalamazoo, Mich., worked with police and volunteers to provide 600 families with free child identification cards at the 29th Annual Bronson Family Health Fair. The cards provide critical information needed if a child is missing, such as a current photo, contact information and thumbprint. Together, WWMT staff and volunteers assisted with thumbprints, took photos and laminated the finished cards. The station ran promotional announcements featuring morning anchor Jeff Varner more than three times a day for two weeks prior to the event. News coverage aired on both the 6 p.m. and 11 p.m. news and the station used banner announcements on its Web site. These combined efforts equaled more than $10,000 worth of promotional support. For the past decade the station has participated in the fair with safety as its focus.




WTRV-FM Raises $100,000 in "Winter Warmth Radiothon" (WTRV-FM)

Topic: Neighbors in Need
Listen to Audio

Rising costs have left more families in need of energy assistance, which is why WTRV-FM in Grand Rapids, Mich., organized an annual "Winter Warmth Radiothon." The fundraiser benefits The Heat and Warmth Fund, a local nonprofit organization that assists low-income families with energy bills. In 2007, the second year of the annual event, on-air support began six weeks prior and included multiple interviews with staff from the Heat and Warmth Fund and daily live and pre-recorded public service announcements. During the event, WTRV personalities broadcast live for 30 hours from a local mall raising $50,000, which was matched by the local electric and natural gas company for a total of $100,000. Station staff contributed 300 hours to the event and more than 200 community volunteers helped answer phones. The funds assisted 99 families in the area. The station followed the event with broadcasts of final results, thanks and congratulations to all who participated.




WDIV-TV Spotlights Education (WDIV-TV)

Topic: Education

In hopes of spurring community action and support for education, WDIV-TV in Detroit, Mich., put the spotlight on Cornerstone Schools, a local urban independent school system with a 95 percent high school graduation rate. The four-phase campaign began with an invitation for viewers to join the station’s anchors for a "Back to School" event with students from Cornerstone Schools. To build awareness, a heavy schedule of public service announcements (PSAs) aired starting a month out. WDIV dedicated extensive air time to the children as they taught community attendees how to play the violin, learn Chinese and attempt difficult math problems. More than 400 people attended. For phase two, WDIV produced a spot highlighting the success of the "Back to School" event. The daily PSAs drove home the message that the community can change the future for its youngest members. The third phase will coincide with the station’s Olympics coverage and will compare the children’s "can-do" determination with those of Olympic athletes. During the final phase, WDIV will produce a PSA specifically designed to urge people to donate to Cornerstone Schools at a level that will grant them an invitation to the September 8th Detroit Tigers baseball game and tailgate party. WDIV will be supporting this message with accompanying news reports and will complete the initiative by thanking the community on the air for supporting Detroit’s children.




WLEN-FM Creates "Thank a Vet" Day (WLEN-FM)

Topic: Military-Focused Initiatives

WLEN-FM in Adrian, Mich., took action when it learned that more than 100 homeless veterans were living in the woods of Lenawee County, a part of the state where the wind chill can dip far below zero. In response to the veterans’ immediate need for help, WLEN created "Thank A Vet" day, an 11-hour broadcast to bring awareness to the community of the issues local veterans face, including homelessness. The event collected cash for a special account set up through Lenawee Emergency and Affordable Housing Corp. called "Dire Needs of Lenawee County Veterans." The account provides immediate assistance for a warm place to stay the night, food, personal hygiene items, clothes, medical care and other urgent needs that can’t wait for the application process many veteran programs require. The small city of 23,000 showed its big heart donating almost $5,000 during the one-day drive. WLEN was a National Association of Broadcasters’ Crystal Award Finalist in 2008.




WDFN-AM Raises $130,000 for Leukemia and Lymphoma Society of Michigan (WDFN-AM)

Topic: Health Awareness Campaigns

Sports radio fans and supporters joined WDFN-AM in Detroit, Mich., and its afternoon drive team, Mike Stone and Bob "Wojo" Wojnowski, to go the extra mile in a 28-hour radio marathon that brought in $130,000 for The Leukemia and Lymphoma Society of Michigan. The annual "Stoney and Wojo Radiothon" began 10 years ago when WDFN update reporter Sabrina Black was diagnosed with lymphoma and has taken on added meaning since she passed away in 2006. The 2007 radiothon included 21 live interviews with local and national celebrities, politicians and athletes; regular on-air plugs to donate; and auctions for sports memorabilia, electronics and trips. Leading up to the radiothon, WDFN aired more than 750 minutes of promotional spots and an additional 150 minutes of public service announcements during a four-month period. The station also used its Web site to link to The Leukemia and Lymphoma Society, promote the event, offer a limited-edition WDFN t-shirt (all proceeds went to the charity) and provide the opportunity to secure a spot in the prestigious WDFN Leukemia and Lymphoma Golf Outing. WDFN was a National Association of Broadcasters’ Crystal Award Finalist in 2008.




WLHT-FM Sponsors "Wag and Walkathon Animal Festival" (WLHT-FM)

Topic: Animal Protection

Giving many four-legged friends something to bark about, WLHT-FM in Grand Rapids, Mich., provided media support for the "Wag and Walkathon Animal Festival." Three on-air personalities from WLHT served as event hosts and broadcast live from the event, which included a dog walk. Interviews and promotional mentions prior to the festival helped bring out 1,000 dog lovers, raising more than $47,000 for the Humane Society of Kent County. Making sure not to leave cats out in the cold, WLHT also provided on-air promotions and a on-air personality host for a community yard sale to raise funds for the Crash Landing Cat Rescue and Placement Center. The event raised $10,000 for the organization, which saves homeless cats by placing them with loving families.




WJLB-FM Broadcasts "Coats for Kids" Radiothon (WJLB-FM)

Topic: Youth-Focused Initiatives

A partnership between WJLB-FM in Detroit, Mich., and the Salvation Army keeps kids warm throughout the winter months. Last November, the "Coats for Kids Radiothon" broadcast live for two days from the Phoenix Theatre Bel-Air Center, where hip-hop and recording artist stars made special appearances for the donation drive’s 25th anniversary. In addition to 21 hours of radiothon broadcast, the station ran hundreds of promotional spots and gave Coats for Kids a homepage presence on the station’s Web site. Staff involvement totaled 150 hours. "We couldn’t be happier with the tremendous support from WJLB, our radiothon partners and the community," said Maj. Norman Marshall, divisional commander for The Salvation Army Eastern Michigan Division. "This outpouring of generosity means more children will be able to stay warm during the cold months." The campaign brought in 500 donated coats and $80,000 toward the purchase of thousands of additional coats.




WCSX-FM Hosts "Pet-A-Palooza" (WCSX-FM)

Topic: Animal Protection

Hundreds of animals looking for a good home were brought to "Adoption Alley" for the sixth annual "Pet-A-Palooza," sponsored by WCSX-FM in Detroit , Mich. The pet festival involves two adoption days with animals from 33 humane societies. In 2007, the effort led to the adoption of 428 cats, dogs, rabbits and ferrets. "I’m so happy to be part of such an important event," WCSX mid-day personality Karen Savelly said. "Not only do pets and their owners have a fun-filled day, hundreds of deserving animals find wonderful homes." Some of the extras included an "Ultimate Air Dogs" distance-jumping competition, with proceeds donated to a local nonprofit animal rights organization, Guardians for Animals; the presence of a "Dog Wizard," who answered canine questions and offered training advice; and a performance by the Rock-N-Roll K-9s, in which 35 dogs demonstrated speed and agility skills to rock-n-roll music. Later in the year, WCSX hosted a second Pet-A-Palooza at a different location.




For more examples of how Michigan’s local radio and TV broadcasters are serving every local community, please contact the Michigan Association of Broadcasters .